Media Kit

The Online Market

Today, nothing is more effective than online marketing. The online medium is an integral part of any effective advertising campaign. Whether it’s targeted promotion, or out-of-the-box creativity, the web is the answer. At CAVE Mag, we are committed to this philosophy.

Reach

Through social media (Facebook, Twitter, Google+1) and regular traffic, CAVE Mag reaches over 100,000 computer screens per month. Our articles have been featured on NBC.com, Yahoo.com, AskMen.com, AlanCross.ca, and many other high profile webpages. A number of our writers also contribute to radio and television across North America.

Demographics

The majority of our readers are males aged 18-30 and are located within North America. Approximately 70% of our traffic comes from North America.

Environments

CAVE Mag is committed to providing in-depth analysis on a wide variety of male-centered topics. The site is regularly updated with pieces on Sports, Sex/Relationships, Entertainment, Style, Health/Fitness, Life and Views From Her. In short, CAVE Mag encompasses all elements of the male lifestyle. This diversity makes it a perfect fit for your advertising needs.

Advertising Units

If you’re looking for creative and cost-effective advertising options, CAVE Mag offers a terrific opportunity to promote your product to our target audience.

Background 1024 x 768: Take your message to the next level with the background of cavemag.com. Your message or product will be seen on every page within our site.

Premium Header 728 x 90: Because the header appears above the fold on our website, this option provides maximum exposure to our regular and casual visitors.

Side Bar Box 300 x 250: Given the set-up of cavemag.com, the side bar provides terrific exposure in an unavoidable area.

Premium Square Button 125 x 125: The premium square button is located on the side bar of both the homepage and individual post pages. This allows readers to transition fluidly from the post to the ad. Given our aggressive approach to social media promotion, this is a great way to reach casual (and regular) readers.

Submitting An Ad

The following links address advertising deadlines, ad specifications, and the electronic submission process. If you require any additional information, please contact michael@cavemag.com.

Deadlines
Creative must be received three (3) business days before the start of any campaign.

Online Advertising Specifications

Ad Unit	Specs (pixels)	Media Format	Byte Size
Top Banner	728 x 90	GIF/JPEG	15K
	728 x 90	Rich Media	20K
Big Box	300 x 250	GIF/JPEG	20K
	300 x 250	Rich Media	25K
Button	125 x 125	GIF/JPEG	3K
	125 x 125	Rich Media	3K
BackGround	1024 x 768	Assessed Individually